Case study: Website, Strategic Digital Marketing, and PR
Patrick Rigoni is a thought leader in Demand Driven methodology with over 15 years of experience in the supply chain industry. He has co-developed agile and Demand Driven methodology and concepts and has overseen many holistic supply chain transformations. He is also the creator of powerful Demand Driven simulation tools and customized assessment tools.
Patrick Rigoni, an expert in Demand-Driven Material Requirements Planning (DDMRP) and Demand-Driven Production (DDP), faced a challenge in increasing his online visibility and credibility to promote his thought leadership and services. He needed a new website that would be optimized for search engines and user experience, as well as a strategic digital marketing and PR campaign to reach a broader audience.
To address Patrick Rigoni’s challenge, we created a new website that was designed to improve his online presence and promote his thought leadership and services. The website was optimized for search engines and user experience to attract more traffic and engage visitors. We also implemented a strategic digital marketing and PR campaign that included social media, email marketing, and content creation to increase his online visibility and credibility.
The new website and strategic digital marketing and PR campaign had a significant impact on Patrick Rigoni’s online presence and thought leadership. His website now ranks higher in search engines, attracting more traffic and leads. The website also has better engagement with visitors, resulting in increased inquiries and bookings for his services. Furthermore, Patrick Rigoni’s thought leadership and services have been more widely recognized and sought after, leading to speaking engagements and collaborations with other industry experts.